The Economist: SeSocio consolidates as an investment supermarket

With a wide range of options, such as physical assets, loans, real estate and cryptocurrencies.

During the past year, the balance of several of the financial investment instruments, such as bonds, Lebac or fixed terms, crossed by the devaluation, finally showed negative balances. This, to a large extent, drove many of the investors to put aside the exposure to volatility and migrate towards other options, such as investment projects in real economy, in dollars , with a balance between stability and good profitability.

One of those who had a high reception was   SeSocio.com , a platform that unites companies with small and large investors, that works as an " investment supermarket " with a wide range of options, such as physical assets , loans , real estate and cryptocurrencies , with the possibility of viewing the history of each project and of entering and leaving at any time. Its records indicate that in two years of operations accumulate 80,000 investments, and that in 2018 it grew 270% year-on-year in number of users and today it has more than 5,200 active investors, distributed among the 93 available projects, of which 85 are undertakings in the United States. United developed by Argentines.

Gastón Krasny (CTO & Co-Founder) with Guido Quaranta (CEO & Founder)

"The best investment of 2018 was in vending machines, a conservative project of the classic drinks and candy vending machines that they place in shops or airports in the United States," says Guido Quaranta, CEO and founder of SeSocio , which indicates that this project yielded throughout the year fixed 17.5% in dollars. "In addition to having been the best performance, they were very neat," says the executive, noting that the average profitability among all projects last year was 14.6% in dollars, some with peaks of up to 25% in some months

According to Quaranta, so far this year there is a chain of three musical shows by a Chilean event organizer, who needed US $ 60,000 for each one and they were financed in 45, 28 and 16 minutes. "Many people stayed outside," says Quaranta, and explains that there is room for all kinds of projects, such as one on trucks for a US logistics company or a production for an apparel designer, as is the case of Guillermina Valdés, couple Marcelo Tinelli, who recently through this platform managed to raise funds for a line of shoes which guarantees an income of 10% in dollars more variable according to sales, with a cap of 22%.

"Investing in the real economy is something much closer to the common citizen, more palpable, and something very good about this platform is that it proposes that with very little money one can enter different projects and thus diversify the risk," says Franco Olivieri, a young Neuquén business administrator who started investing for almost a year, who admits that at first he generated a little distrust because he was not very well known. "Later, when one enters the projects and sees that the payment methodology is very good and timely, and that the returns that are promised are being fulfilled, one is losing the fear of the platform. I started investing US $ 2,000 and now I have invested US $ 50,000, "he says.

From the company, which always recommend diversifying investments, they indicate that each user of the platform has an average of 16 investments with total amounts that average US $ 2,000 among all, an average of US $ 125 per project. "Our target is the millennials and a little bit more. We target mainly young people between 25 and 40 years old, who are more accustomed to online platforms and use technology to invest, "says Quaranta. "The traditional system will radically change globally. It is unavoidable. The one of today is very archaic, expensive, inefficient and with very little liquidity ", adds the manager.

The company, which has partnerships in Chile, Panama, Mexico, Colombia and recently entered the European market through England, is preparing to launch its own cryptocurrency, called "InveCoin", which is currently in presale at US $ 0, 8 and from the end of May it will go on public sale at US $ 1, which will be moved according to its market price.

* You can see the original article here: Note The Economist