I invested in a gym franchise and obtained an estimated 45% annual return, payable monthly

100% Funded  Of  IUSD 65,009
65,009.00 IUSD Target
337 Investments

Brooklyn Fitboxing

Project written, published, and posted by Brook Recoleta SAS:

I invested in the new branch of the international franchise "BROOKLYN FITBOXING" of Sergio "Maravilla" Martínez, in Argentina and I received an estimated 45% annual return in pesos, payable monthly. The franchise will be managed and commercially exploited by Brook Recoleta SAS on behalf of Se Socio investors.

The estimated profitability corresponds to 11% of the revenues received by the new branch located in the well-known neighborhood of Recoleta on Paraná Street 1026 (between Av. Santa Fe and Marcelo T. de Alvear).

The estimated time for the opening of the new branch is 3 months after the project is financed, thus having the first payment of rent at the end of the first month of activity and with a duration of 3 years.
In case the estimated profitability for Brooklyn does not reach 20% per year, the life of the project will be extended up to 5 years and / or until it is satisfied without the need to make a new capital contribution.

Brooklyn Fitboxing INT is the intellectual and industrial owner of the design and technology necessary for the training system offered worldwide. Currently the franchise has more than 90 centers in 9 countries (Spain, Argentina, USA, Ireland, Usa, Italy, Holland, Belgium, and Morocco).

The training system of Brooklyn Fitboxing consists of 47 minutes of high intensity combining boxing, kickboxing and muay thai with functional training to the rhythm of music, always supervised by a certified Brooklyn trainer and technology applied through the system of Play Brooklyn competition.

The investment

The investment consists of the refurbishment, conditioning and commissioning of a new branch of the BROOKLYN FITBOXING franchise in Recoleta, for which a total amount of ARS is required. Through SeSocio, 40% of said work will be financed for a total of ARS 2,535,000.00 (taking ARS 39 = USD 1 as a reference for the exchange rate).

The estimated return is 11% on revenues   paid for the exploitation of the premises, payable monthly for 3 years.

The estimated period to receive the first payment is 4 months from the financing of the project:

  • 2 months for the renovation and conditioning of the premises.

  • 1 month for the start-up of the premises and start of service provision.

  • 1 month of operation to receive the first payment.

The following tables detail everything related to the investment:

* Refurbishment of the premises: It is the investment in the civil works of the premises for the realization of changing rooms, lighting, facade, painting, artifacts, etc, and tuning of the premises for its correct operation for the provision of the service.
* Conditioning: It is the investment in the purchase of materials and equipment to be able to give sessions of Brooklyn Fitboxing according to the system demanded by the international franchise.
* Start-up: It is the investment in marketing, working capital, services, and everything inherent to the start-up of the premises for the development of the activity.

It is important to clarify that the development of the activity is in pesos and the price of the dollar to which your profitability will be exposed will be the exchange rate of the day in which SeSocio receives the payment from Brooklyn Fitboxing.

* The amount of Fitboxers has been estimated according to the background of the location located in Austria 2401, Barrio Norte, CABA.
* The place to finance has a 20% more capacity than the neighborhood of Barrio Norte.
* The value of the average quota is estimated and has been calculated taking into account the value of the average quota at December 2018 in Barrio Norte, which amounted to $ 1,814, contemplating semiannual increases of 15%.
* The local with full capacity could manage 800 Fitboxers.
* The sales projection is estimated and may not be as expected.

* Capital invested: It is the capital required to start up the BROOKLYN FITBOXING franchise in the premises located in Paraná 1026, CABA.
* Estimated annual billing: It is the annual turnover that is estimated to have over the years.
* Estimated variable amount: Corresponds to 11% of the income obtained from the commercial exploitation of the BROOKLYN FITBOXING franchise in the premises located in Paraná 1026, CABA.
* Total: It is the cash flow of the investment as a result of estimating adding the variables of investment and income on an annual basis.
* Estimated annual yield: Annual return on investment considering the income of 11% on income.

The business

BROOKLYN FITBOXING is a prestigious brand of "boutique" gyms founded in Madrid in 2014 by the entrepreneur Juan Pablo Nebrera Salcedo.

It quickly positioned itself as a point of reference for contactless boxing centers, establishing the discipline of "FITBOXING" worldwide, with a presence in 9 countries.

BROOKLYN FITBOXING has an audience of 70% of women who found in Brooklyn an unbeatable place to train, have fun, and compete through the PLAY BROOKLYN system that measures evolution in training, providing fun and entertainment to Fitboxers.

The World Boxing Council has made an agreement with BROOKLYN FITBOXING through which it certifies the training system and the Brooklyn World Championship that takes place every year in Madrid. Likewise, in Argentina the local tournament is also held every year with a minimum participation of 24 teams of 4 Fitboxers each.

Currently, with 4 locations already installed in the City of Buenos Aires and more than 1700 Fitboxers training at BROOKLYN FITBOXING, we plan an aggressive expansion plan in 2019, planning to open 8 new franchises.

The market

According to data from IHRSA (entity that brings together gyms and clubs worldwide) in Argentina there are around 7,900 gymnasiums and sports clubs that are attended by about 2.8 million people, representing 6.4% of the total population of this country, being thus the one of greater penetration of Latin America. The approximate turnover of the sector in 2016 was 1,000 million dollars in Argentina.

In our country, as in the rest of the world, the gyms sector is atomized and small gymnasiums predominate. According to IHRSA, 35.2% of fitness centers have less than 200 m2, 36.4% have between 201 and 500 m2, 16.2% have 501 to 1000 m2, while only 6.8 % has between 1001 and 2000 m2 and 5.4% more than 2000 m2

In all sectors of the economy, the digital revolution put in check traditional business models, so it is before a new consumer, who is passionate about technology, is hyper-connected and very informed. It is autonomous and demanding, it wants control, it demands personalization and flexibility. And he's only willing to pay for what he uses.

In increasingly competitive scenarios, with consumers eager for better experiences, the fitness industry is going through a remarkable diversification. And while premium and low-cost gyms consolidate at opposite ends of the market, the phenomenon of boutique studios also proliferates in Latin America. That's where BROOKLYN FITBOXING is positioned.

Local Competition

In Argentina, the two main chains of gyms continue to be Megatlon and Sport Club. While in the CrossFit niche, the Tuluka and Bigg chains prevail.

In the boutique segment, Rock Cycle, QueenFit, Funcional Gym, and other brands focused on electrofitness services stand out.

However BROOKLYN FITBOXING has a different proposal than its competitors offering an intense, fun training, combining contactless martial arts with functional training, to the rhythm of music, and all this enhanced by the development of its own patented system called PLAY BROOKLYN that makes it at the forefront of fitness and gamification.

The team

BROOK RECOLETA SAS, is an Argentine company incorporated specially for the exploitation of the Brooklyn Fitbox Franchise in the premises located in Paraná 1026.

Jorge and Francisco are Master Franchise for Argentina of BROOKLYN FITBOXING, in turn exploit commercially and manage the Brooklyn premises in Palermo, Barrio Norte, Microcentro and Belgrano.

Jorge Díaz Valdez - Shareholder member

Jorge is Executive MBA (IAE Business School 2015-2016) and Lawyer with orientation in Business Law (UBA 2011).

Francisco Meabe - Shareholder member

Francisco is a Public Accountant (UCA 2014) and Bachelor of Business Administration (UCA 2008).

Frequent questions

What is the minimum amount of investment?

To participate in this type of business you need USD 65,000. Thanks to SeSocio.com, you can participate without a minimum amount.

What is the duration of the contract?

The duration of the contract is 3 years once the operation of the new branch has begun.

What is the monthly rent? Is it in dollars or Argentine pesos? Is it fixed or variable?

The estimated monthly profitability is 45% per year in Argentine pesos and corresponds to 11% of the income received from the operation of the new branch.

In case the estimated profitability for Brooklyn does not reach 20% per year, the life of the project will be extended up to 5 years and / or until it is satisfied without the need to make a new capital contribution.

Can there be more than one round?

In case a strategic point is found for the opening of a new branch, there may be more than one round.

What is the projected annual return?

The projected annual return is 45.3% per year in Argentine pesos.

How long does it take to pay?

Once 100% of the project has been financed, the money is sent and as soon as the transfer received is confirmed, the estimated time is 4 months.

  • 2 months in the renovation of the premises and conditioning.

  • 1 month in the start-up of the premises.

  • 1 month from operation to receive the first payment

Who is in charge of the exploitation of the premises?

The exploitation of the premises is in charge of BROOK RECOLETA SAS.

Are there additional operating costs outside of the initial investment?

Do not.

Is it possible to exit the project?

Yes. You can leave at any time, selling your participation through the trading platform. Keep in mind that you can do it even before achieving 100% funding.

What happens if the entire investment is not financed within the estimated timeframe?

If you do not reach the target amount within the established period, you will receive 100% of the money invested in your SeSocio.com account.

What quote does my currency take?

In case you send your investment in the local currency, the quote will be taken at the moment of receiving the transfer. We also give you the option to transfer or directly deposit dollars.

How do I know that my money will be used in what I am investing?

Your money goes directly to an independent Trust of the equity of SeSocio administered by BLC Trust SA (Financial Trustee N 63, registered with the CNV) who ensures that all your investments are made according to the instructions that each investor gave. Additionally, both the trustees and the external auditors will also ensure that your contribution has the destination for you chosen.

Which are the risk factors?

The investor must carefully consider the risk factors mentioned in the following article , in addition to the rest of the information contained in the publication of the Collective Financing Project. Any investor that considers the possibility of acquiring participations in collective financing projects must carry out its own independent evaluation of the risks associated with the acquisition of such participations.

Risk factor's

What are the risks of investing in Brooklyn Fitboxing SAS?

The risks on the project are expressed in the following article.

Risks of investing in Brooklyn Fitboxing SAS


¿Not ready to be a partner in this project?

¡No problem! Join NOW and receive information on the best investment opportunities